As we all know, World Wrestling Entertainment, popularly known as WWE, is a household name in the whole world and has become a synonym for Pro-Wrestling. It was started in the 1980s on television. It became quite popular as soon as it was launched. As time passed, it kept expanding and has been merged with UFC to form TKO Group Holdings, which is controlled by Endeavor and hence, it has now become the most Successful Pro-Wrestling company in the world.
Here are Major reasons why WWE is most successful today in 2024.
More than 50 years of rich history
WWE has been around for a much longer period and thus has a larger fan base and huge mainstream media recognition over the years. It has been continuously expanding and enjoys a subscription of 103 million people on YouTube. WWE has transformed pure wrestling into sports entertainment.
Eternal Stardom of Superstars
The Attitude Era gave immense popularity to WWE and introduced us to many superstars who became a part of our childhood. The Rock is today the biggest Hollywood star while Stone Cold Steve Austin can now do whatever he wants. These superstars and many more began their career with WWE which gave them recognition and paved the way for huge stardom.
Best Storyline Characters
WWE was the first to introduce storylines in pro wrestling. There were solid entrances of wrestlers. WWE made their wrestlers into superstars. Characters such as Deadman, Stone Cold, Brothers of Destruction, The Final Boss and many more became childhood heroes in a very short period.
WrestleMania
WrestleMania, the grandest stage of all, is the biggest show of the year in professional wrestling. This premium live event has a different energy with record-breaking matches and thousands of fans. It was started by Vince McMahon to compete with other shows and the risk taken turned out to be a huge success.
Vince McMahon
Either you love him or hate him, but you cannot ignore the contribution of Vince McMahon in establishing WWE from scratch. He was involved in storylines that made him even more popular. He
knows completely about the pro-wrestling business and did things that were best for business. Currently, he is totally gone from WWE as well as the TKO group due to the sexual allegations on him.
The Netflix Deal
Netflix, the OTT giant, has acquired the rights to exclusively live stream WWE’s Raw from January 2025. The rights deal that cost over $5 billion will span a period of 10 years, putting Raw on the streaming platform in the US, Canada, Britain, and Latin America. With this huge money deal, WWE will also get a chance to attract new viewers and hence expand it’s business.
More International Premium live events
For the first time ever, WWE has made plans for a global takeover in a big way. More premium live events are taking place outside US. WWE is getting huge support from the fans around the world as in France, Germany, Australia, etc. This will expand it’s business around the globe and increase their popularity like never before.
Triple H and Nick Khan
The Chief Creative Officer of WWE, Triple H, has received huge appreciation for his impactful role in the organization. He has been praised for his creative skills in booking the storylines so well not only from superstars within WWE but from the fans as well. He respects the fans which has benefitted WWE. On the other hand. Nick Khan, the president of WWE, has played a significant role in WWE’s strategic partnerships and business ventures. He understands the importance of international markets for WWE.
